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Redefine Your Brand’s Reputation: 5 PR Agencies in Toronto to Check Out

  • Industry Knowledge and Expertise - We chose PR agencies in Toronto with plenty of industry expertise to ensure they will have a deep understanding of your brand and its needs.

  • Range of Services - Besides looking at the variety of their offerings, we selected providers that deliver quality content to ensure they can cater to the client's needs.

  • Hours and Communication - To ensure the agency is easy to reach, we based this on the operating hours and good communication skills.

  • Rates and Package Plans - We looked for justifiable prices that match the quality of their services and the available PR package plans that can cater to different sizes of businesses.

Remember that time your favourite brand or celebrity majorly fumbled but managed to turn it around and stay in the spotlight? It’s because they have a team of experts working behind the scenes.

It’s all about getting the right team who can research, strategize, and plan the best approach. Whether you want to bring awareness to your brand or arrange an epic event to boost your name, the best PR agencies have you covered!

We’re all about good and honest publicity here. Check out these top-notch firms in Toronto that earned our trust!

1. Strategic Objectives

strategic-objectives

Services: Brand and product launches, media and blogger relations, events strategy and planning, social media services, influencer marketing, brand reimagination, etc.

Location: 184 Front St E, Suite 400

Contact: 1-866-366-7733, [email protected]

Business Hours: 

  • Monday – Wednesday: 10:00 am – 6:00 pm
  • Thursday – Friday: 10:00 am – 9:00 pm
  • Saturday – Sunday: 10:00 am – 5:00 pm

Website

Google reviews score5/5
Total reviews5/5
Score consistency5/5
Expertise5/5
Services5/5
Offerings5/5
Content quality5/5
Accessibility5/5
Pricing (A higher score means better value)4/5

Strategic Objectives earned a spot on our list because they continue to push boundaries in a positive way. We learned that they’re all about making authentic content and their projects have been groundbreaking.

As a women-owned PR agency, they’re all about inclusivity and diversity. This enhances their creativity and opens them up to a vast range of perspectives.

Their offerings include brand and product launches, media and blogger relations, event strategies, brand reimagination, and more. Basically, we love how they can cater to different kinds of businesses and brands.

We also like that they keep up with the ever-changing times. They even specialize in influencer marketing, where they’ll look for the right influencer who can help boost your brand authentically. 

We noticed they’re not ideal for small businesses with limited budgets, considering they mainly work with industry giants. It shows their proven track record, though.

Pros

  • Open daily
  • Inclusive and diverse agency
  • Caters to different kinds of brands
  • Keeps up with the modern times
  • Worked with industry giants

Cons

  • Not ideal for businesses with a limited budget

Absolute dream to work with

“I’ve had and continues to have the pleasure of working with Strategic Objectives team for a couple of years now on some very big campaigns and it’s been an absolute dream. They are the dream team! I can’t say enough of how kind and extremely professional every member I’ve crossed paths with has been. They continue to, year after year excel in their organization skills and leadership. I’m so grateful to be a part of their family, and if you’re reading this for insight on working with them, I hope you get to –  because they’ll absolutely love every minute of it. 😁”

Anupa King, Google Review

Professional and easy to communicate with

“The team at Strategic Objectives has been a pleasure to work with. Their team is extremely organized, professional, and easy to communicate with. We look forward to continuing to work together!”

Lauren Russell, Google Review

2. Pointman News Creation

pointman-news-creation

Services: Public relations

Location: 218 Queens Quay W

Contact: Via online form

Business Hours: 

  • Monday – Friday: 11:00 am – 4:00 pm

Website

Google reviews score4.7/5
Total reviews3/5
Score consistency5/5
Expertise5/5
Services4.5/5
Offerings4/5
Content quality5/5
Accessibility4/5
Pricing (A higher score means better value)5/5

Pointman News Creation is the brainchild of Patrick McCaully, who worked for various TV networks. He has personal experience dealing with good and bad PR, so we’re confident about his expertise.

We like how they’re not the typical PR agency. From what we’ve seen from their portfolio, their innovation stands out, coming up with attention-grabbing ideas. 

It’s impressive that their public relations services extend to targeting your audiences in Canada and the USA. They have plenty of experience here, given they’ve worked with Fortune 500 companies.

It’s also notable how they’ve worked with a diverse range of brands and industries, from real estate to fashion to food!

Plus, these guys aren’t scared of anything, even when they tried to protect democracy by arranging the Dump Donald, Eh! campaign.

Their projects have been proven successful, using a nontraditional approach by adding a comedic touch. Their bold PR efforts have earned them a glimmering track record, even going viral with their project, Canada’s Best Summer Job by Hipcamp. 

It’s just a bummer they don’t have PR packages available for cost-effective solutions. But overall, their ideas are worth checking out.

Pros

  • Works with a diverse range of industries
  • Services target Canada and the USA
  • Known for pushing boundaries
  • Uses non-traditional approach

Cons

  • No available PR package plans

Provides top-notch results

“To anyone looking to explode their business, Patrick McCaully of Pointman News Creation is the only one I would ever use for all of my clients. I have been blessed to have built brands, their strategies and their campaigns over the course of 20+ years and working with Patrick and his brilliant mind always brought them the greatest results and ROI. It has been one of the greatest pleasures of my Agency life to work with such a talented human being. God bless him always.”

Joe Paonessa, Google Review

Uses non-traditional approach

“Pointman PR was able to help us get coverage in the midst of an extremely busy news cycle.  I love their non-traditional approach too PR.  And I really appreciated Patrick’s ability to help me understand the difference between what I thought was newsworthy and what the media was likely to pick up.”

Louis Trahan, Google Review

3. TIEJA Inc.

tieja-inc

Services: Communications, public relations, crisis management, social media management

Location: 50 Carroll St

Contact: Via contact form

Business Hours: 

  • By appointment only

Website

Google reviews score5/5
Total reviews4/5
Score consistency5/5
Expertise5/5
Services4.5/5
Offerings4/5
Content quality5/5
Accessibility5/5
Pricing (A higher score means better value)5/5

Established in 2017, TIEJA Inc. is a communications firm that specializes in public relations, communications, crisis management, and social media management. With these services, they can help you with any concerns your brand needs.

Aptly named, TIEJA Inc. was founded by Tieja MacLaughlin, a seasoned consultant who works with individuals and small and medium-sized businesses. We were impressed to find that she has even worked on high-profile cases and clients!

MacLaughlin and her team specialize in dealing with delicate issues at justifiable rates. Their minimum retainer is $3500 per project, which is pretty standard in Toronto.

And if you’re not ready to pay on a monthly basis, their virtual consultation is a convenient option. It’s even extensive, so get all your questions ready and utilize that PR session.

We’re just a bit iffy that only twelve Ultimate Small Business Set Up Packages are offered in a year. Still, they offer various PR package plans to suit specific needs.

Pros

  • Specializes in crisis management
  • Works with individuals and businesses
  • Offers various PR package plans
  • Pricing is within the usual range

Cons

  • Some packages have limited availability

Absolute pro in PR

“Tieja is a pro, plain and simple. It’s been a pleasure working with her and learning from her deep expertise in media and communications. In short order she helped us refine our message, overhaul our online presence and get us Op-Eds and TV presence. Highly recommend!”

Wyatt Tessari L’Allié, Google Review

Easy to communicate with

Tieja has exceeded expectations and will go above and beyond in her services! She is very reachable and responsive in communication with my clients. She handles everything with a professional demeanour and has made a huge impact in my business! Highly recommend!”

Marina Parkin, Google Review

4. 1Milk2Sugars

1milk2sugars

Services: Marketing and communications, social media, digital marketing, influencer relations

Location: 219 Dufferin St Suite 215C

Contact: [email protected]

Business Hours: 

  • Monday – Thursday: 9:00 am – 5:00 pm

Website

Google reviews score4.9/5
Total reviews3/5
Score consistency5/5
Expertise5/5
Services5/5
Offerings5/5
Content quality5/5
Accessibility4/5
Pricing (A higher score means better value)5/5

Toronto’s 1Milk2Sugars is the kind of public relations agency that provides daring, refreshing, and authentic projects with a touch of youthful spirit. Their honest approach is what drew us in the beginning.

What made us stick to them? Their proven track record! Their strategies have been effective through influencer campaigns to target younger audiences, which we’ve seen become successful because they felt authentic, like the Ray Ban Meta campaign.

It’s impressive that they’ve been hired by industry giants, such as Nivea and Sotheby’s. Their founder, Priya Chopra, has even managed to expand this PR agency to New York.

Here are their offerings: marketing and communications, social media, digital marketing, and influencer relations. It’s cool their services also have a global reach, no matter what type of PR project you need.

Although they’re only open four days a week, we still applaud their good communication skills. Many clients we surveyed commended their responsiveness, regardless of the size of the project.

Pros

  • Worked with industry giants
  • Has a global reach
  • Provides custom solutions and strategies

Cons

  • Only open 4 days a week

All-around great work

“The Team at 1Milk2Sugars are the best to work with. understanding our business objectives, They developed story ideas and media angles that helped build our profile with the right audiences. We appreciate the responsiveness, personalized service and commitment to help our company build our brand”

Lital Frankel, Google Review

Has an international reach

“I love the 1 Milk 2 Sugar team! We had an event in Toronto and we are based in the US so I fully trusted 1M2S, and they did such a great job! If only I was there as it looked like so much fun! They always have great communication and recommendations.”

Emily Benno, Google Review

5. Siren Communications

siren-communications

Services: Strategic consultancy, media and influencer relations, content creation, digital marketing, crisis and reputation management

Location: 10 Alcorn Ave #305

Contact: 416-554 7879, [email protected]

Business Hours: 

  • Monday – Friday: 9:00 am – 6:00 pm

Website

Google reviews score5/5
Total reviews3/5
Score consistency5/5
Expertise5/5
Services4.5/5
Offerings4/5
Content quality5/5
Accessibility5/5
Pricing (A higher score means better value)5/5

For over two decades, Siren Communications has continued to provide expert solutions. This resulted in an excellent track record and high-profile clientele.

We love how this PR agency has worked with prestigious brands, such as The Ritz-Carlton and Air Canada. They even have a global reach since they specialize in travel and tourism public relations.

There’s just one issue that we have: they’re not experts in other industries. Despite this little hiccup, they’re a solid choice if your business in the travel industry needs to increase visibility and attract visitors from all over the world.

Service-wise, they’re versatile, offering strategic consultancy, media and influencer relations, content creation, digital marketing, and crisis management. We like that they also provide customized solutions that offer the best value for money.

Upon checking their projects, we appreciate that they’re very selective about the influencers they work with to ensure an authentic approach.

And from what we’ve heard in our surveys, they’ve been very attentive to each client’s needs. Many clients we surveyed commended their meticulousness with even the tiniest detail!

Pros

  • Works with high-profile clients
  • Has a global reach
  • Carefully selected influencer collaboration

Cons

  • Doesn’t work with other industries

Exemplary service

“Siren Communications is undeniably one of the best travel and tourism PR companies I’ve dealt with in my four decades in media…. On both a professional and personal level, their care, attention, and and all ‘round creative approach to dealing with both clients and press are exemplary. Siren helped arrange a sublime Silver Seas cruise for me last year, and I was duly impressed by this agency’s impeccable attention to detail and general savoir faire. Quite simply, Ann Layton and company are a class act, with strong international ties and a beautifully solid base here at home, catering to travel savvy Canadians who demand only the best.”

Jeanne Martini, Google Review

Highly recommended

“I’ve had the pleasure of working with Siren Communications for several years on many different business initiatives, and I would say – unequivocally – that they are deeply professional, attentive and committed to providing exceptional service and experiences to media and brands. I’m quick to recommend them to anyone, or any business or brand who wants to experience a high-level of public relations service that exceeds the standards in the industry. Results-driven, and also passionate at their craft, Siren Communications is an agency that is truly worthy of the praise.”

Lara Ceroni, Google Review

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